bustamove
02-14-2007, 10:35 PM
<st1:city w:st="on">Burton</st1:city> Snowboards Tells Employees to Skip Work and Ride after Blizzard Blankets <st1><st1:state w:st="on">Vermont</st1:state></st1> in Several Feet of Snow<o></o>
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<st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">VT</st1:state> (February 14, 2007) – It says it right on the front door of <st1:city w:st="on">Burton</st1:city>’s Global Headquarters in <st1><st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">Vermont</st1:state></st1> ‘We are closed if two feet falls in 24 hours’. And that’s exactly what the world’s leading snowboard company will do on Thursday, February 15 thanks to a blizzard that’s currently blanketing <st1><st1:state w:st="on">Vermont</st1:state></st1> with several feet of fresh snow.<o></o>
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"Nothing makes me happier than giving the people who work here the opportunity to experience the essence of a sport that they are making accessible and fun for so many others,” says Jake Burton, Founder and Chairman of Burton Snowboards. “Coincidentally, the <st1:city w:st="on"><st1>Burton</st1></st1:city> senior management team spent last night at the top of Stowe Mountain Resort in the 'Stone Hut'. Waking up to a foot of fresh snow (and plenty more coming) might have made for some cancelled meetings and an unproductive day at the office, but we all work pretty hard around here and riding is our best source of energy."<o></o>
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<st1:city w:st="on">Burton</st1:city>’s CEO Laurent Potdevin sent an email titled ‘Powder Day’ to <st1:city w:st="on">Burton</st1:city>’s 400-plus <st1><st1:state w:st="on">Vermont</st1:state></st1> based employees announcing the good news. “It’s dumping so much that we will be closing the office tomorrow (Thursday) all day to allow everyone to get to the mountain and ride,” said Potdevin’s email. “Stowe is getting pounded – grab your board and get to the mountain.” <o></o>
<o></o>
The heavy snow hitting all of <st1><st1:state w:st="on">Vermont</st1:state></st1> is also a huge bonus for the upcoming 25<sup>th</sup> Annual US Open Snowboarding Championships, taking place at Stratton Mountain Resort from March 16-18. Natural snow will help Stratton build epic slopestyle, halfpipe and quarterpipe features for top riders like Shaun White and Kelly Clark. <o></o>
Mandatory ride days are not the only unconventional benefit <st1><st1:city w:st="on">Burton</st1:city></st1> offers its employees. Free season passes at several Vermont resorts, generous product discounts, progressive new parent policies and the option to bring your dog with you to work are just a few of the perks of working for Burton.<o></o>
<o></o>
<st1:city w:st="on">Burton</st1:city>’s Burlington Headquarters also features a flagship product store with the largest selection of <st1><st1:city w:st="on">Burton</st1:city></st1> products in the world as well as a history wall showcasing snowboards from every year since 1977. <o></o>
<o></o>
When you’re in Vermont, be sure to drop by Burton Headquarters – as long as it’s not on a powder day, in which case you’ll find the doors closed and all the employees up on the hill.<o></o>
<o></o>
About <st1><st1:city w:st="on">Burton</st1:city></st1> Snowboards<o></o>
In 1977, <st1>Jake Burton</st1> Carpenter founded Burton Snowboards out of his <st1:state w:st="on"><st1>Vermont</st1></st1:state> barn. Since then, <st1:city w:st="on"><st1>Burton</st1></st1:city> has fueled the growth of snowboarding worldwide through its groundbreaking product lines, its grassroots efforts to get the sport accepted at resorts and its team of top snowboarders. In 1996, <st1:city w:st="on"><st1>Burton</st1></st1:city> began growing its family of brands to include board sports equipment and apparel brands. Privately held and owned by Jake, <st1:city w:st="on">Burton</st1:city>’s headquarters are in <st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">Vermont</st1:state> with international offices in <st1:city w:st="on">Innsbruck</st1:city>, <st1:country-region w:st="on">Austria</st1:country-region> and <st1><st1:city w:st="on">Tokyo</st1:city>, <st1:country-region w:st="on">Japan</st1:country-region></st1>. For more information, visit www.burton.com (http://www10.mcadcafe.com/goto.php?http://www.burton.com).<o></o>
<o></o>
Source: <o></o>
Dawn De La Fuente <o></o>
<st1:city w:st="on"><st1>Burton</st1></st1:city> Snowboards<o></o>
<o></o>
<st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">VT</st1:state> (February 14, 2007) – It says it right on the front door of <st1:city w:st="on">Burton</st1:city>’s Global Headquarters in <st1><st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">Vermont</st1:state></st1> ‘We are closed if two feet falls in 24 hours’. And that’s exactly what the world’s leading snowboard company will do on Thursday, February 15 thanks to a blizzard that’s currently blanketing <st1><st1:state w:st="on">Vermont</st1:state></st1> with several feet of fresh snow.<o></o>
<o></o>
"Nothing makes me happier than giving the people who work here the opportunity to experience the essence of a sport that they are making accessible and fun for so many others,” says Jake Burton, Founder and Chairman of Burton Snowboards. “Coincidentally, the <st1:city w:st="on"><st1>Burton</st1></st1:city> senior management team spent last night at the top of Stowe Mountain Resort in the 'Stone Hut'. Waking up to a foot of fresh snow (and plenty more coming) might have made for some cancelled meetings and an unproductive day at the office, but we all work pretty hard around here and riding is our best source of energy."<o></o>
<o></o>
<st1:city w:st="on">Burton</st1:city>’s CEO Laurent Potdevin sent an email titled ‘Powder Day’ to <st1:city w:st="on">Burton</st1:city>’s 400-plus <st1><st1:state w:st="on">Vermont</st1:state></st1> based employees announcing the good news. “It’s dumping so much that we will be closing the office tomorrow (Thursday) all day to allow everyone to get to the mountain and ride,” said Potdevin’s email. “Stowe is getting pounded – grab your board and get to the mountain.” <o></o>
<o></o>
The heavy snow hitting all of <st1><st1:state w:st="on">Vermont</st1:state></st1> is also a huge bonus for the upcoming 25<sup>th</sup> Annual US Open Snowboarding Championships, taking place at Stratton Mountain Resort from March 16-18. Natural snow will help Stratton build epic slopestyle, halfpipe and quarterpipe features for top riders like Shaun White and Kelly Clark. <o></o>
Mandatory ride days are not the only unconventional benefit <st1><st1:city w:st="on">Burton</st1:city></st1> offers its employees. Free season passes at several Vermont resorts, generous product discounts, progressive new parent policies and the option to bring your dog with you to work are just a few of the perks of working for Burton.<o></o>
<o></o>
<st1:city w:st="on">Burton</st1:city>’s Burlington Headquarters also features a flagship product store with the largest selection of <st1><st1:city w:st="on">Burton</st1:city></st1> products in the world as well as a history wall showcasing snowboards from every year since 1977. <o></o>
<o></o>
When you’re in Vermont, be sure to drop by Burton Headquarters – as long as it’s not on a powder day, in which case you’ll find the doors closed and all the employees up on the hill.<o></o>
<o></o>
About <st1><st1:city w:st="on">Burton</st1:city></st1> Snowboards<o></o>
In 1977, <st1>Jake Burton</st1> Carpenter founded Burton Snowboards out of his <st1:state w:st="on"><st1>Vermont</st1></st1:state> barn. Since then, <st1:city w:st="on"><st1>Burton</st1></st1:city> has fueled the growth of snowboarding worldwide through its groundbreaking product lines, its grassroots efforts to get the sport accepted at resorts and its team of top snowboarders. In 1996, <st1:city w:st="on"><st1>Burton</st1></st1:city> began growing its family of brands to include board sports equipment and apparel brands. Privately held and owned by Jake, <st1:city w:st="on">Burton</st1:city>’s headquarters are in <st1:city w:st="on">Burlington</st1:city>, <st1:state w:st="on">Vermont</st1:state> with international offices in <st1:city w:st="on">Innsbruck</st1:city>, <st1:country-region w:st="on">Austria</st1:country-region> and <st1><st1:city w:st="on">Tokyo</st1:city>, <st1:country-region w:st="on">Japan</st1:country-region></st1>. For more information, visit www.burton.com (http://www10.mcadcafe.com/goto.php?http://www.burton.com).<o></o>
<o></o>
Source: <o></o>
Dawn De La Fuente <o></o>
<st1:city w:st="on"><st1>Burton</st1></st1:city> Snowboards<o></o>